Clothing & apparel

The AI shopping assistant for apparel brands

Help shoppers choose a size, compare styles and understand care—from your product information.

SHOPPING, WITH GUIDANCEApparel example product
ONE QUESTION CAN CHANGE A PURCHASEI’m 5'11" and 187 lb. What size should I get?
BUILT AROUND YOUR STORE

Fit. Fabric. The right choice.

  • Your products
  • Your policies
  • Your team when needed
Use cases

Built for the questions apparel shoppers actually ask

01

Fit and sizing confidence

I’m 5'11" and 187 lb. What size should I get?
How we help

Help shoppers understand size charts, measurements, stretch, cut, length, fabric, and how one style compares to another before they commit.

02

Style and product discovery

I need something for a wedding weekend, but I want to wear it again to work. What should I look at?
How we help

Guide shoppers toward the right product, collection, outfit, gift, or bundle based on size, preferences, occasion, budget, and what they’re already viewing.

03

Inventory, restocks, and next-best

Is this sold out? When will the purple restock?
How we help

Help shoppers find the color, size, or style they want, and guide them to the closest in-stock alternative when something is low stock or unavailable.

04

Complete-the-look selling

What pant is that in the photo? Do you have the gray base-layer set?
How we help

Identify an item in a photo, recommend matching sets, accessories, add-ons, or outfit pairings that fit the same size and aesthetic as the item they’re viewing.

05

Fabric and feel

Can I machine-wash this, or will the color fade?
How we help

Answer what the garment is made of, whether it stretches, sheers, pills, fades, or can be machine-washed, using the care and fabric attributes you publish.

06

Policy answers from your rules

If the fit isn’t right, what’s your exchange window for this style?
How we help

Surface return windows, size-exchange language, final-sale notes, and shipping rules exactly as you publish them, and hand off when the case needs a human.

Conversation

A short sizing conversation

The assistant asks one clarifying question, then recommends a size from your fit notes. No invented measurements.

Aurora ApparelAI shopping assistant

Does this run small, or should I size up?

Are you layering anything underneath?

A thick knit sweater. I’m usually an M.

Size up to L if you plan to layer a sweater. Our fit notes say this style runs true to size for a single layer.

Frequently asked questions

Does it only answer from my store data?

Yes. It only answers from sources you approve. When the answer isn't in your sources, it says so.

How long does setup take?

Our team sets it up for you, free of charge.

Is it only for Shopify?

It's built for Shopify brands.

Can my team take over a conversation?

Yes. Shoppers can ask for a person at any time, and your team gets a summary.

See your AI shopping guide
on your own store.

Book a demo